EOC Week 4-Super Bowl Commercials

Millions of people around the world watch the super bowl every year, so naturally marketing has become a big part of the yearly tradition. Companies spend millions of dollars to place their ads during the big game. Many of these ads become famous and are a great success, while others tank. One of my favorite commercials from the super bowl is the Pepsi commercial from 2008. Pepsi was introducing its new diet Pepsi max cola. The cola has ginseng in it, and is supposed to boost your energy. The commercial shows many different types of people working at their various jobs, falling asleep on the job. All these people that are falling asleep take a drink of the new diet Pepsi max and suddenly have enough energy to start dancing! The reason I like this commercial is because I feel it was a very affective advertisement. I think that the commercial is really funny, and it makes me want to try the soda! I think that is important in commercials to always focus on what you are trying to sell, and I think Pepsi did a great of this. I liked how the product was not obvious from the beginning, but then at the end of the commercial it all made sense. I think Pepsi used a great marketing approach.